{"id":1145,"date":"2017-07-03T15:25:46","date_gmt":"2017-07-03T14:25:46","guid":{"rendered":"https:\/\/kaerelskincare.com\/over-ons\/"},"modified":"2020-04-07T08:25:40","modified_gmt":"2020-04-07T07:25:40","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.kaerelskincare.com\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row type=&#8221;vc_default&#8221; css=&#8221;.vc_custom_1499093133836{margin-top: -40px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h3>ABOUT US<\/h3>\n<p>Kaerel skin care was set up in 2016.<\/p>\n<p>After Petit&amp;Jolie &#8211; a range of natural care products for babies &#8211; had been established a couple of years previously, I felt it was high time to turn my attention to the menfolk, because there are very few natural products for men on the market at the moment.<br \/>\nI had noticed at the various Trade Fairs I&#8217;d visited that you could get plenty of &#8216;natural&#8217; products for everyone &#8211; babies, children and us ladies &#8211; except men. That needed to change, because men use personal care products too. And that is what sowed the seeds for Kaerel.<\/p>\n<p>I shared my idea with various male friends and their usual response was:<br \/>\nIs natural so much better, then, than the brands you get from the drugstore or perfumery counter?<br \/>\nThe answer is simple: Yes. Because natural products aren&#8217;t full of crap.<\/p>\n<p>You don&#8217;t really want to be rubbing ingredients of unknown origin or, even worse, derived from crude oil, into your skin. And that goes for men as well. In addition, a natural product doesn&#8217;t contain any microplastics that will be rinsed off down the shower drain and ultimately end up polluting the oceans.<\/p>\n<p>This was a pretty strong argument and more and more men became eager to know more about Kaerel.<\/p>\n<p>I sat around the table with those same men &#8211; young and old, bearded and clean-shaven, fair and dark-haired &#8211; to find out what they thought was important.<\/p>\n<p>The products needed to be multi-purpose, no nonsense, and with a subtle scent. Product development commenced and samples were tested. And tested yet again. Our test panel washed, shaved and rubbed &#8211; not just once, but many times over &#8211; until we finally arrived at the range that is available today. After six months of testing, we have the 3 basics products that all men can use. The test panel is happy with them, and so am I. And I really hope you will be too.<\/p>\n<p>Cheers,<\/p>\n<p>Esther[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;1221&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1490689925373{margin-bottom: -65px !important;background-color: #000000 !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;952&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;vc_default&#8221; css=&#8221;.vc_custom_1499093133836{margin-top: -40px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text] ABOUT US Kaerel skin care was set up in 2016. After Petit&amp;Jolie &#8211; a range of natural care products for babies &#8211; had been established a couple of years previously, I felt it was high time to turn my attention to the menfolk, because there are very few natural&hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_joinchat":[],"footnotes":""},"class_list":["post-1145","page","type-page","status-publish","hentry","description-off"],"_links":{"self":[{"href":"https:\/\/www.kaerelskincare.com\/en\/wp-json\/wp\/v2\/pages\/1145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kaerelskincare.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.kaerelskincare.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.kaerelskincare.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kaerelskincare.com\/en\/wp-json\/wp\/v2\/comments?post=1145"}],"version-history":[{"count":2,"href":"https:\/\/www.kaerelskincare.com\/en\/wp-json\/wp\/v2\/pages\/1145\/revisions"}],"predecessor-version":[{"id":2040,"href":"https:\/\/www.kaerelskincare.com\/en\/wp-json\/wp\/v2\/pages\/1145\/revisions\/2040"}],"wp:attachment":[{"href":"https:\/\/www.kaerelskincare.com\/en\/wp-json\/wp\/v2\/media?parent=1145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}